The tablet platform breaks the mold from certain commonly accepted paradigms on traditional computer and mobile platforms, and raises unique concerns and potential barriers to adoption in some areas. As a guide for developers, designers, and product managers, we have identified three key trends across our tablet UX research and provide five lessons for creating tablet experiences, as well as best practices for conducting tablet research.
AnswerLab eye tracking expert Julie Kwak will share the details of a recent field-based eye tracking study of online dating profiles. Conducted in a café, the study demonstrates the opportunities Tobii's latest portable eye tracking solution affords.
How can you meet – and exceed – user expectations with your tablet experience? AnswerLab shares three key trends and five lessons for creating successful tablet experiences in this upcoming webcast: http://bit.ly/GIpqcm
If you want to learn how to quantify and track your website user experience, then join AnswerLab's Quantitative Research Expert Sally Cohen for a live webcast Measure Your Website User Experience.
Attendees at this session will:
• Learn about AnswerLab’s key performance indicators of website user experience.
• Find out how to develop a reference point to measure the impact of website design and development decisions. See a case study demonstrating how website user experience metrics guide decision-making.
• Get best practices for measuring your website's impact. Learn best practices and methods for conducting various forms of tablet research
Do you need to hire User Experience researchers for your team? Need help knowing where to find them, or separating excellent from average candidates? AnswerLab's success depends on hiring the best talent, so we’ve learned what it takes it hire outstanding researchers, and we’ll be sharing our tips with you!
AnswerLab_5 Case Studies of Strategic UX Research
Outside the Lab and Inside Their Minds:
5 Case Studies of Strategic UX Research
How will you ensure your next digital product is groundbreaking? It’s not enough to build your product right, you need to build the right product. To do this you need to get beyond “can they use it” and get to the heart of the problem your product is solving.
Research that gets into your users’ heads and supports rich customer experience is most valuable and strategic when not confined to evaluating product “usage.”
AnswerLab CEO, Amy Buckner Chowdhry, will present a LIVE webcast sharing examples of research approaches that surprise and delight by delivering experience insights beyond the scope of “could they use it?”