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ISSN: 2168 5681
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How to Fix the 5 Most Common Mistakes with Focus Groups
Addressing fundamental problems with focus groups.
Article - Jay Eskenazi - May 13, 2011 - 8 Comments
Busting the Myth of the Giant Green Button
The true story of ethnography at PARC, and how it reveals the power of ethnography.
Article - PARC - January 27, 2011 - 1 Comments
The Adventures of Usability Girl
How UX went from a one-person task to a strategic priority with a large team at AT&T Interactive.
Article - Stephanie Arnold - January 19, 2011 - 9 Comments
Ethnography in Industry: Methods overview
Ethnographic data collection methods used to understand populations or situations of interest.
Article - James Glasnapp, PARC - November 10, 2010 - 1 Comments
The Evolved User Experience
Adopting social technologies in user research to get rapid, up-to-date user information and feedback.
Article - Alexander Negash - November 4, 2010 - 7 Comments
Five UX Research Pitfalls
Avoiding the growing pains and pitfalls associated with becoming a user-driven company.
Article - Elaine Wherry - September 2, 2010 - 12 Comments
Doing More with Remote Research
Remote research can help develop a broader view of users in their natural environments.
Article - Juliette Melton, Brynn Evans - August 17, 2010 - 6 Comments
Organized Approach to Emotional Response Testing
Categorizing feeling words and the Product Reaction Cards to develop custom cards.
Article - Nathanael Boehm - March 4, 2010 - 1 Comments
What are you paying attention to, and what are you missing?
Article - Michael Grossman - January 18, 2010 - 8 Comments