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Defining and Informing the Complex Field of User Experience (UX)
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Romancing the Boomer
Designing for the Baby Boom generation requires an understanding of their unique fears, capabilities, and desires.
Article - Suzie Mitchell - April 18, 2013 - 6 Comments
Banking on BlackBerry 10
Impressed with its development opportunities and unique UI, Macadamian chose to devote a quarter of its workforce to the BlackBerry 10 OS.
Article - Meaghan Reinecke, Scott Plewes - April 15, 2013 - 0 Comments
To Dwell Is To Garden
Creating rewarding employee experiences requires in-depth research that digs up the roots of discontent.
Article - Liana Dragoman - April 12, 2013 - 4 Comments
Eight Lessons in Mobile Usability Testing
User acceptance testing for mobile poses an array of challenges—here are some hard-won lessons on doing it right.
Article - Tania Lang - April 10, 2013 - 10 Comments
Designing Better Experiences Through Data
As the complexity and quantity of user data multiply, it's up to designers to create experiences that make the most of it.
Article - Jason Napolitano - April 9, 2013 - 0 Comments
Vulnerable Branding: Keeping your company's voice honest
Effective digital content is an honest and adaptive reflection of an organization's human core.
Article - Kate Kiefer Lee - April 8, 2013 - 1 Comments
Killed at Launch
A failure to account for UX results in an e-commerce being pulled offline shortly after launch.
Article - Pete Mackie - April 5, 2013 - 21 Comments
POP UX! Clued Into Curiosity
Clue, the classic murder-mystery board game, shows designers how to create an information gap and a narrative that leads users to the other side.
Article - Andrew Zusman - April 4, 2013 - 0 Comments
Simplicity: The next design battleground
Four ways to keep your designs simple in the hyper-competitive mobile age.
Article - Scott McDonald - April 2, 2013 - 4 Comments
Five UX Changes for Fixing Loyalty Programs
By improving user experience, brand loyalty programs can start living up to their business potential.
Article - Maya Jackson, Liang Zhang - March 26, 2013 - 1 Comments