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Creating Savvy and Sophisticated User Experiences through Personalization
User-centered designers and researchers now have the tools and techniques to deliver more personalized (and valuable) experiences than ever before.
Article - Matthew Fiore - March 7, 2013 - 6 Comments
Love, Hate, and Empathy: Why We Still Need Personas
Often mocked and misunderstood, when created with diligence and integrity, personas are an extremely valuable design tool.
Article - Kyra Edeker, Jan Moorman - February 21, 2013 - 9 Comments
Improve Your Odds when Hiring for UX
There's no sure thing when hiring for user-centered design roles, but you can take steps to improve your odds of finding a winner.
Article - Greg Zapar - February 14, 2013 - 8 Comments
Sharpening Your Competitive Edge with UX Research
A digital wedding planning design project with Martha Stewart Living demonstrates the power of taking UX research to the next level.
Article - Rebecca Flavin - February 2, 2013 - 4 Comments
4 Reasons Your UX Investment Isn’t Paying Off
Successful user experience efforts require more than just investment—they also need proper implementation.
Article - Hilary Little - January 22, 2013 - 12 Comments
Get Your Content Strategy Out of the Drawer with Governance
Give your content strategy a backbone and a fighting chance by putting a plan and some tools behind it.
Article - Meghan Casey - January 11, 2013 - 0 Comments
Solving the Key Employment and Hiring Problems in the UX Field
We've partnered with niche recruiting agency Didus in order unpack the mysteries of the user experience job market.
Article - UX Magazine Staff - January 11, 2013 - 0 Comments
Stop Explaining UX and Start Doing UX
Designers can earn the respect they crave by manifesting UX at every opportunity.
Article - Kim Bieler - January 4, 2013 - 8 Comments
Investigating Cross-Channel Consistency
When designing for cross-channel experiences, it's helpful to examine the realm and nature of consistency.
Article - Tyler Tate - December 21, 2012 - 1 Comments
The Flâneur Approach to User Experience Design
We can learn a lot about good UX when we slow down, wander aimlessly, and observe the world around us.
Article - Sarah Doody - December 18, 2012 - 9 Comments