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A recent story , that’s quickly becoming a classic, is the origin and design of the Target pill bottle and the surrounding ClearRX system . It’s an inspiring and instructive story about the power of design to impact business and to change pe ...

Article - Brandon Schauer - August 07, 2007 - 17 comments - 0 attachments

“That’s not one of our corporate colors.” The words hit you like a whiff of smelly cheese. You try to explain that, yes, the corporate colors are baby blue and yellow, but that combination isn’t optimal for building the main menu of a website. “ ...

Article - Damon - July 26, 2007 - 36 comments - 0 attachments

Great interview with designer Rob Weychert. “The web…still has a lot to learn about itself. If you think of the two media as people, print is a wise old man who is set in his ways, whereas the web is still a child, unformed and full of poten ...

Article - Howard Mann - July 18, 2007 - 1 comment - 0 attachments

Jealous Computers is by far one of the best campaigns I’ve ever seen. I can still remember how much fun I had with Great Pockets, but this is just brilliant! Article No:  210 ...

Article - Constantinos Demetriadis - July 25, 2007 - 1 comment - 0 attachments

Google has just released an updated version of Google Docs & Spreadsheets. While the update really only truly affects to the document browsing page it adds a substantial amount of usability to the entire application. The visual overhaul is quite a s ...

Article - Alex Schleifer - June 27, 2007 - 13 comments - 0 attachments

Particletree performed a web autopsy on four different web applications (wufoo, Blinksale, Feedburner and RegOnline ). This is very interesting, especially for people looking into starting up their own company. Article No:  ...

Article - Constantinos Demetriadis - June 29, 2007 - 0 comments - 0 attachments

I may be a sucker for mosaic style designs but there is something immediately engaging about the user interface for Internet radio service TUN3R. In such a crowded niche it can’t hurt to have a page that makes one engage right away. Worth a look ...

Article - Howard Mann - July 10, 2007 - 0 comments - 0 attachments

Apple’s near final OSX Leopard has been announced – officially – and along with it came an all new site. When Apple launches a new site, people should listen. No clutter, straight to the point. Simple and beautiful. Plus, all Windo ...

Article - Constantinos Demetriadis - June 11, 2007 - 2 comments - 0 attachments

“Travel and learn. And ask whenever you don’t know something. It is my greatest fear to die stupid.” — Ideas on Ideas have a great interview with world-renowned designer Erik Spiekermann. A truly entertaining and candid look into runn ...

Article - Alex Schleifer - June 10, 2007 - 1 comment - 0 attachments

In part one of this two-part series we introduced and reviewed the basic concepts of conversion rate optimization and how Google’s Web Optimizer – a free tool from Google – can help improve your conversion rate, delivering fewer browsersmaking tire ...

Article - Frederick Townes - June 06, 2007 - 0 comments - 0 attachments