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How to Get the Most from Digital Customer Experience Investments
Companies of all sizes are paying closer attention to customer experience elements in their digital offerings—here are some ways to maximize the ROI.
Article - Adele Sage - July 26, 2013 - 0 Comments
Book Excerpt: The User Experience Team of One
An excerpt from Leah Buley's new book, The User Experience Team of One, describes how to put together a modest but powerful strategy workshop.
Article - Leah Buley - July 22, 2013 - 3 Comments
Hey, Event Apps: Why So Serious?
An experimental project for DrupalCon Portland becomes an opportunity to create a whimsical and useful event app that users will still remember after the conference ends.
Article - Beth Burghardt - July 17, 2013 - 7 Comments
7 Actions that Earn User Trust
When it comes to privacy issues, you need to build trust with users—here are seven actions that engender transparency and control.
Article - Ilana Westerman - July 16, 2013 - 4 Comments
How (Not) To Manage A UX Project
He learned the hard way so you don't have to: how not to manage a user experience design project.
Article - Joseph Dickerson - July 11, 2013 - 13 Comments
UX Is Not A Verb
Helping clients understand that UX is a holistic process, not a single action, can benefit everyone working on a project.
Article - Tim R. Todish - July 1, 2013 - 5 Comments
The Strategic and Tactical Aspects of UX Leadership
Looking at UX management from a military perspective reveals a need for both tactical and strategic leadership roles.
Article - John McGloon - June 26, 2013 - 7 Comments
Dark UX: The Elements of The Video Gambling Experience
Slots and other electronic gambling machines often employ dark design patterns that encourage users to spend and play more without stopping or burning out.
Article - Marc Miquel - June 25, 2013 - 9 Comments
A Deep Dive Into Customer Experience
Many of the tools in your UX kit can be put to work in customer experience, which looks at how customers perceive every interaction with a company.
Article - Kerry Bodine - June 24, 2013 - 8 Comments
Quantitative Research and Eye-Tracking: A match made in UX heaven
Usability testing becomes more effective when you combine quantitative data with eye tracking results that have been cross-referenced using qualitative research
Article - James Breeze, Alexis Conomos - June 20, 2013 - 4 Comments