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Title 2:  The factors that matter More than ever in the digital domain, companies rely on design to communicate with their customers. Because the experience of visiting ...

Article - Ilana Westerman - November 01, 2012 - 3 comments - 0 attachments

I was in Vegas recently for a conference, and decided to gamble. Just a little, of course, and I’d stop as soon as I was up. Maybe I’m too practical, but I see gambling as something you do with petty cash, not as a line item on the household budget. Not ...

Article - Steve Tengler - October 26, 2012 - 2 comments - 0 attachments

Principles of Software Engineering Management is designed to help software engineers and project managers understand and solve problems involved in developing complex software systems—providing practical guidelines and tools for managing the technic ...

Resource - Tom Gilb - October 25, 2012 - 0 comments - 0 attachments

Wireframes have played an increasingly leading role in the modern Web development process. They provide a simple way of validating user interface and layout and are cheaper and faster to produce than a final visual comp. However, most of the methods and ...

Article - Sergio Nouvel - October 24, 2012 - 21 comments - 0 attachments

UCDmanager   is a collaborative web application aimed to  manage and document different User-Centered Design and usability techniques , in an integrated manner: user roles, personas, heuristic evaluations, usability user testing, etc. ...

Resource - jordisan - October 25, 2012 - 0 comments - 0 attachments

In our previous article we talked about how to define the user experience role you need to fill in your organization and how to create a job description that will appeal to potential candidates. As we noted, hiring user experience professionals can ...

Article - Olga Khroustaleva, Tom Broxton - October 22, 2012 - 7 comments - 0 attachments

I’ve often wondered why some of the most innovative companies in the product design world are afraid of deviating from standard conventions when it comes to web design. The conclusion I've come to, after interviewing several clients, is that they do ...

Article - Jordan Julien - October 17, 2012 - 1 comment - 0 attachments

Last Fall, we were working on a product for a client whose industry was undergoing substantial disruption. The project involved a robust upfront discovery piece running the full gamut of customer insights, competitive analysis, and even business model e ...

Article - David Gillis - October 15, 2012 - 7 comments - 0 attachments

According to Don Norman (author of Emotional Design: Why We Love (or Hate) Everyday Things ) there are three levels of cognitive processing. The visceral level is the most immediate and is the one marketing departments look to when trying to ...

Article - David Moskovic - October 11, 2012 - 1 comment - 0 attachments

You are looking at a list of 18 proposed features for your product . Flat out, 18 are too many to include in the initial release given your deadlines, and you want identify the optimal subset of these features. You suspect an executive’s teenager ...

Article - Jan Moorman - October 09, 2012 - 7 comments - 0 attachments