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- Love, Hate, and Empathy: Why We Still Need Personas
UX is a relatively nascent discipline: a boisterous, hopeful, opinionated, and insightful young adult who sometimes lacks perspective. Need evidence? Just yesterday personas were a UX designers’ BFF, but today? Well, not so much. There’s bee ...
Article - Kyra Edeker, Jan Moorman - February 21, 2013 - 9 comments - 0 attachments
- Prioritizing Web Usability
Prioritizing Web Usability combines the authors’ wisdom, experience, and hundreds of real-world user tests and contemporary Web site critiques to explain site design, user experience, usability testing, navigation, prioritizing usability issues, pag ...
Resource - Jakob Nielsen, Hoa Loranger - February 18, 2013 - 0 comments - 0 attachments
- Improve Your Odds when Hiring for UX
We’ve all seen the flurry over the past several years of both agencies and corporate entities investing in hiring UX talent. (To spare definitions, I’ll let “UX” equate to anything from information architect to researcher to interface designer ...
Article - Greg Zapar - February 14, 2013 - 6 comments - 0 attachments
- Putting Your Content to Work: A user-centric approach to evaluation
Too often, we view digital content from the perspective of the organization or business, rather than the user. No matter how beautiful your site design, how elegant your user interface , or how appropriate your information architecture , if yo ...
Article - Lindy Roux - February 13, 2013 - 0 comments - 0 attachments
- Storyboarding in the Software Design Process
Using storyboards in software design can be difficult because of some common challenges and drawbacks to the tools we have. The good news is that there’s a new, free tool that tries to address many of these issues. But before I get into that, let’s ...
Article - Ambrose Little - February 08, 2013 - 9 comments - 0 attachments
- Webcast: Outside the Lab and Inside Their Minds: 5 Case Studies of Strategic UX Research
How will you ensure your next digital product is groundbreaking? It’s not enough to build your product right, you need to build the right product. To do this you need to get beyond “can they use it” and get to the heart of the problem your product is ...
Event - AnswerLab - February 06, 2013 - 0 comments - 0 attachments
- Camp Digital Manchester
We are bringing together our industry peers, partners, colleagues and customers to discuss and debate some of the key movements in the world of digital design, development and UX, and hopefully providing a dash of inspiration for you to take away. Ke ...
Event - Sigma UK - February 06, 2013 - 0 comments - 0 attachments
- Sharpening Your Competitive Edge with UX Research
It’s part of our daily work. We can’t imagine creating a product or an application without doing it: understanding the user. Most of the clients we work with at EffectiveUI already have a good understanding of their customers from a market p ...
Article - Rebecca Flavin - February 01, 2013 - 4 comments - 0 attachments
- The Four Waves of User-Centered Design
In the fall of 1988, a small group of professionals from the technology industry gathered at Bentley College (now University) in Waltham, Mass., to discuss the topic of user advocacy and assistance. These gatherings were informal, simply a group of ...
Article - Dr. William Gribbons - January 29, 2013 - 5 comments - 0 attachments
- The Cloud is Hazy for Automotive UX
The Onion ’s sarcasm continually strikes the current-events funny bone, and their recent parody of cloud marketing is no exception. But once we stop savoring the hilarious one-liners (“We have all the G’s!”), reality sets in: many companies do no ...
Article - Steve Tengler - January 24, 2013 - 2 comments - 0 attachments