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Sony Ericsson’s brand new campaign Join The Song is amazingly refreshing and very well executed. It’s been a while since I really had fun while visiting a website, hope you enjoy it also. Article No:  ...

Article - Constantinos Demetriadis - April 03, 2008 - 2 comments - 0 attachments

Publicis & Hal Riney launched their new site. They introduce a new way of navigating, as long as you have a web camera. It might still be in a primitive state, but I can only begin to imagine the possibilities… Article No:  ...

Article - Constantinos Demetriadis - March 21, 2008 - 0 comments - 0 attachments

When it comes to market share gains in advertising dollars, Google outstripped every other media company in 2007, whether you look at the Web, TV, print, or radio. Check out the numbers Article No:  ...

Article - Constantinos Demetriadis - March 14, 2008 - 0 comments - 0 attachments

Neatorama has a great little post on how the logos of tech companies have evolved. I still kind of miss the Apple rainbow logo. Article No:  254 Authors:&nb ...

Article - Alex Schleifer - March 14, 2008 - 1 comment - 0 attachments

Portfolio Night can be categorized as the single largest simultaneous career speed-dating night in the world. Article No:  248 Authors:  ...

Article - Constantinos Demetriadis - March 12, 2008 - 0 comments - 0 attachments

Xerox just unveiled its new very web2.0 brand. Not sure I’m all that impressed with the logo overall but I do like the text treatment which kind of reminds me of the Kodak upgrade. It does come across more welcoming and current but I’m not s ...

Article - Alex Schleifer - January 08, 2008 - 13 comments - 0 attachments

Virtualhosting.com has a great summary of how users interact with web sites. A must read for anyone that builds web sites or has one. (via Seth Godin) Article No:  237 ...

Article - Howard Mann - November 21, 2007 - 4 comments - 0 attachments

Smart list of honest taglines. My favorite: “Southwest Airlines: On your marks, get set, find a seat!” These would be far more effective and memorable than what most companies come up with. Reminds of the Dudley Moore movie where a group ...

Article - Howard Mann - November 08, 2007 - 3 comments - 0 attachments

The new Play-Doh bunny ad for Sony’s Bravia is simply unreal. Great work by Fallon London. Article No:  225 Authors:  ...

Article - Alex Schleifer - October 07, 2007 - 6 comments - 0 attachments

I worked in a dot com newsroom for years. You’ll learn a few things in a newsroom: Coffee is an amazing and crucial commodity. The success of your product is directly proportional to the quality of its content. Advertising is your fr ...

Article - Giovanni Calabro - September 06, 2007 - 19 comments - 0 attachments