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- Neuro Web Design: What Makes Them Click?
Why do people decide to buy a product online? Register at your Web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision making, and neuroscience to the design of Web sites. You will learn the unconscious ...
Resource - Susan Weinschenk - March 06, 2012 - 0 comments - 0 attachments
- Design for Emotion
Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. Improve user connection, satisfaction and loyalty by incorporating emotion and personality into your design process. The conscious and unconscious o ...
Resource - Trevor van Gorp, Edie Adams - March 16, 2012 - 0 comments - 0 attachments
- Healthcare Experience Design Conference
Improving Health through Human-Centered Design and Technology Speakers Include: Todd Park, Jonathan Bush, Robyn O’Brien, Gary Hirshberg, BJ Fogg, and Stephen Anderson. Please check out the full speaker roster and agenda: www.hxdconf.com ...
Event - Amy Cueva - January 19, 2012 - 0 comments - 0 attachments
- Grouped: How small groups of friends are the key to influence on the social web
The web is undergoing a fundamental change. It is moving away from its current structure of documents and pages linked together, and towards a new structure that is built around people. This is a profound change that will affect how we create busi ...
Resource - Paul Adams - December 28, 2011 - 0 comments - 0 attachments
- Desire Is A Universal Language
No matter how motivated we are or how much effort we invest in our work, it doesn't change the fact that we devote a sizable chunk of our careers to working on brands no one truly cares about. In the 25 years that I’ve worked as a designer, brand consul ...
Article - Nathan Hendricks - January 03, 2012 - 2 comments - 0 attachments
- Seductive Interaction Design: Creating Playful, Fun, and Effective User Experiences
What happens when you’ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a ...
Resource - Stephen P. Anderson - December 31, 1969 - 0 comments - 0 attachments
- Sensing Emotions: The impact of context on experience measurements
In the future, products and machines will know how we feel and how to adapt to those feelings. This book analyzes the influence of specific everyday situations and contexts on the emotional state of people and ways this will impact future user experi ...
Resource - Joyce Westerink, Martin Ouwerkerk, Martijn Krans - December 31, 1969 - 0 comments - 0 attachments
- Beyond Task Completion: Flow in Design
There’s an old maxim of user interface design about ensuring that products are useful, usable, and desirable. Does the design solve a problem? Can people make it solve their problems? Do people want it to solve their problems? But even if the answers to ...
Article - Dana Chisnell - October 07, 2011 - 4 comments - 0 attachments
- 100 Things Every Designer Needs to Know About People
This article introduces a sample chapter from the authors’ new book, 100 Things Every Designer Needs to Know About People . You can download two sample chapters, entitled "How People See" and "What Motivates People," and you can also ente ...
Article - Susan Weinschenk, Ph.D. - May 10, 2011 - 1 comment - 0 attachments
- Beyond Emotion
Title 2: Designing for visceral allure When we think something is cute, why do we feel that way? What is "cute"? What is it inside of all of us that is inexorably drawn ...
Article - Kevin Suttle - April 29, 2011 - 3 comments - 0 attachments