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- Playing Hard to Get
Title 2: Using scarcity to influence behavior Microsoft recently announced an upcoming price increase for the XBox Live Gold membership fee. When this news brok ...
Article - Stephen P. Anderson - September 23, 2010 - 10 comments - 0 attachments
- Don’t Become a Digital Dinosaur
Title 2: Design for the Space Between I’m feeling old. I’ve been in this business long enough that I remember thinking how cool I was for working on a website. That Int ...
Article - Samantha Starmer - August 24, 2010 - 15 comments - 0 attachments
- iPad vs. iPhone: A User Experience Study
Our 2-year-olds can use it . It's a brilliant entertainment device . But what sort of business potential does the iPad offer? Several companies have shown interest in mobile payment systems from startups like Square to mega-corporations li ...
Article - Nate Bolt, Brynn Evans, Cyd Harrell - June 10, 2010 - 26 comments - 0 attachments
- The Apple Store's Checkout Form Redesign
If you're interested in UX for e-commerce applications, or if you're someone who likes to follow Apple 's leading example, make sure to check out Luke Wroblewski 's interesting and extremely thorough analysis of the Apple Store's n ...
Article - Jonathan Anderson | UX Magazine - December 16, 2009 - 0 comments - 0 attachments
- Augmented reality virtual dressing room
Ordinarily it's a bad idea to allow the Flash Player access to your webcam if you're standing in front of your computer naked or in your underwear, but we may have found an exception to that rule. Zugara and Rich Relevance have teamed u ...
Article - Jonathan Anderson | UX Magazine - December 14, 2009 - 0 comments - 0 attachments
- Designing Superior Shopping Experiences
Imagine shopping in a store where the displays never change. Customers select items by browsing through monolithic aisles of products. Store displays are minimal and uninteresting. Items in the displays are hard to find or even unavailable. This doesn't ...
Article - George Plesko - November 30, 2009 - 15 comments - 0 attachments
- Mind the Gap
If you're a business or UX professional trying to decide how to focus your efforts to have the most impact, it's helpful to know which types of brands have the greatest opportunity to improve their online UX. To answer that question, it helps to fir ...
Article - David Maren - November 23, 2009 - 11 comments - 0 attachments
- Amazon Launches Fulfilment Web Service
Amazon wants to build a web service for everything: its Fulfilment Web Service now lets you access their warehousing and shipping infrastructure via an API . Article No: 276 ...
Article - Alex Schleifer - March 21, 2008 - 0 comments - 0 attachments
- Conversion Rate Optimization - Part 2
In part one of this two-part series we introduced and reviewed the basic concepts of conversion rate optimization and how Google’s Web Optimizer – a free tool from Google – can help improve your conversion rate, delivering fewer browsersmaking tire ...
Article - Frederick Townes - June 06, 2007 - 0 comments - 0 attachments
- Conversion Rate Optimization - Part 1
Google takes the leading role Within the e-commerce sphere, the “mind games” between site owners and search engine designers have focused on search engine optimization ( SEO ). After all, you can’t make a sale if visitors aren’t reaching your ...
Article - Frederick Townes - May 30, 2007 - 1 comment - 0 attachments