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  Join international experts, leading authors, and your colleagues in two days of interactive learning focused exclusively on increasing website conversion rates. At Conversion Conference, you'll learn the latest techniques in A/B and multiv ...

Event - ConversionConference - December 13, 2012 - 0 comments - 0 attachments

Title 2:  How online retailers can get it right One of the major features of e-Commerce sites is ‘Compare’. Gone are the days of asking a sales person to explain the ...

Article - James Breeze, Joanna Lewis - November 14, 2012 - 1 comment - 0 attachments

I’ve often wondered why some of the most innovative companies in the product design world are afraid of deviating from standard conventions when it comes to web design. The conclusion I've come to, after interviewing several clients, is that they do ...

Article - Jordan Julien - October 17, 2012 - 1 comment - 0 attachments

As previously said best by Steve Jobs, “The broader one’s understanding of the human experience, the better designs we will have.” And the better the design, the more your company will thrive. But how can we clarify some basics of User Experience fo ...

Article - Steve Tengler - September 21, 2012 - 4 comments - 0 attachments

Voice and tone. Tone and voice. Though the words "voice" and "tone" are often used interchangeably, they're not synonyms. Our voice makes us unique, and our tone makes us sound like humans. Establishing a likable voice is critical for brands, but there’ ...

Article - Kate Kiefer Lee - September 17, 2012 - 1 comment - 0 attachments

In the next seven minutes or so, this article hopes to convince you that our current notion of UX design mistakenly focuses on experience, and that we should go one step further and focus on the memory of an experience instead. Studies of behavi ...

Article - Koen AT Claes - September 14, 2012 - 15 comments - 0 attachments

ConFoo is one of the most important developer-oriented conferences loaded with Frontend content. ConFoo 2013 will be held on February 25 through March 1 in Montreal, Canada. The team just opened its call for papers. Candidates can submit proposals ...

Event - Yann Larrivee - September 24, 2012 - 0 comments - 0 attachments

As a Baby Boomer who is seriously interested in technology , I can’t figure out why more website developers and designers aren’t addressing the special needs of my cohort. Statistics show that Boomers have more disposable income than any other group. ...

Article - Suzie Mitchell - September 11, 2012 - 4 comments - 0 attachments

This might be the most controversial piece I’ve submitted to UX Magazine . I gathered together an entire digital design agency to survey 20 years of Internet history and choose the five most important breakthroughs from a user experience perspective. ...

Article - Scott McDonald - September 05, 2012 - 14 comments - 0 attachments

Imagine a simpler time, like the 1950’s. A small business owner named John wants to expand his store. He visits his local bank to meet with the bank manager, Mr. Wilson, to discuss a loan. They already know one another as Mr. Wilson oversees John’s fami ...

Article - Sarah Richards, Emma Reeves - August 21, 2012 - 1 comment - 0 attachments