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Defining and Informing the Complex Field of User Experience (UX)
The Business of UX
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ISSN: 2168 5681
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The Total Experience
The elements of better customer experiences, and how to deliver on them.
Article - Bruce Temkin - April 18, 2011 - 4 Comments
The role of UX in interactive Customer Experience Management (CEM).
Article - David Nickelson - March 28, 2011 - 8 Comments
Share the Sandbox
To avoid losing its place at the customer experience strategy table, UX needs to work with marketing.
Article - Samantha Starmer - February 23, 2011 - 11 Comments
Pleasant Things Work Better
With the principle of "make it pleasant, make it pleasing," products can make users smile.
Article - Dana Chisnell - January 25, 2011 - 9 Comments
E*TRADE's Digital Customer Experience
An interview with Tim Paul, Director of Product Management and User Experience at E*TRADE, about the growth and role of UX in the digitally driven company.
Article - Tim Paul - January 24, 2011 - 4 Comments
Managing Vanguard's Investor Experience
An interview the head of Vanguard's Retail Client Experience Group.
Article - Amy Dobra - January 7, 2011 - 1 Comments
The Importance of Designing an Experience Culture
External customer experiences begin with the company's internal culture.
Article - Cynthia Thomas - December 20, 2010 - 11 Comments
Making User and Customer Experience a Business Competency
Forrester's Harley Manning discusses customer and user experience strategy.
Article - Harley Manning, Forrester Research - December 14, 2010 - 6 Comments
Customer Experience Nirvana
Bringing together marketing and UX efforts in the management of digital touchpoints.
Article - David Moskovic - December 1, 2010 - 15 Comments
Crafting the UX of REI's Retail Experience
Translating REI's warm, hand-crafted in-store experiences into the digital space.
Article - Samantha Starmer - November 30, 2010 - 2 Comments