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Making the Most of Ethnographic Research
When employed to its full potential, field research done in unique user environments can uncover opportunities to innovate customer experience.
Article - Jessica Weber, John Cheng - August 5, 2013 - 7 Comments
Five Steps to Enterprise Gamification
With gamification continuing to grow in popularity as a way to engage users, the new book Gamification at Work lays out the five steps of "player centered design."
Article - Janaki Kumar - August 1, 2013 - 6 Comments
Five User Experience Lessons from Seth Rogen
Avoid creating scuzzy user experiences by studying the oeuvre of Seth Rogen.
Article - Steve Tengler - July 31, 2013 - 1 Comments
How to Get the Most from Digital Customer Experience Investments
Companies of all sizes are paying closer attention to customer experience elements in their digital offerings—here are some ways to maximize the ROI.
Article - Adele Sage - July 26, 2013 - 0 Comments
UX STRAT 2013: A Conference For UX Leaders
Learn more about UX strategy at UX STRAT 2013, September 9 through 11 at the Georgia Tech Learning Center in Atlanta.
Article - Paul Bryan - July 24, 2013 - 4 Comments
Manipulation and Design
Design should be supportive of users, but as design collides with sales and marketing, manipulative techniques are wielded with other goals in mind.
Article - Jon Kolko - July 23, 2013 - 7 Comments
Design Standards Let the Interface Disappear Behind the Experience
The best UIs get out of the way and let the experience shine—clear design standards make such interface designs possible.
Article - Mike Maass - July 9, 2013 - 5 Comments
The Incredible Shrinking Big Idea: How does CX impact your agency in the age of omni-channel marketing?
The "big ideas" of the Mad Men era need to be integrated into the overall customer experience by modern agencies.
Article - Tom Schneider - July 8, 2013 - 3 Comments
Empathetic design and total attention to detail make the experience of opening and installing a Nest thermostat richly empowering.
Article - UX Magazine Staff - July 5, 2013 - 2 Comments
UX and The Museum: Converging perspectives on experience design
A discussion about the considerations that go into designing digital experiences and visitor experiences in a museum finds plenty of overlap and inspiration.
Article - Mary Oakland, Shana West - July 3, 2013 - 0 Comments