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Book Excerpt: The Digital Crown
An excerpt from The Digital Crown explains the goal of effective content: users immediately recognize it, know it is for them, know what to do, and do it.
Article - Ahava Leibtag - November 26, 2013 - 0 Comments
Event - Ashli - April 28, 2014 - 0 Comments
GSummit SF 2014
Event - Kevin Shane - June 10, 2014 - 0 Comments
Five Principles of Writing for Users
Effective writing for UX projects often requires copy that guides users discretely and then disappears into the background—here are five guidelines to get you there.
Article - Ben Barone-Nugent - October 30, 2013 - 4 Comments
Designing Search: Results Pages
The results page is a crucial piece of the search experience, and presents an opportunity to meet users' information needs and engage a dialogue that guides them.
Article - Tony Russell-Rose - October 25, 2013 - 2 Comments
Using Adaptive Design in the Quest for Future-Proof Designs
With the proliferation of new mobile devices and operating systems, each with specific requirements, an adaptive design strategy creates products that adapt over time.
Article - David Sachs - October 15, 2013 - 3 Comments
Six Mobile Myths
As mobile continues to dominate experience design discussions, it's time to dispel some common misconceptions about its use and stature.
Article - Linda Matthews - October 10, 2013 - 11 Comments
The Elements of a Style Guide
A dynamic style guide won't make your content great, but it will provide consistency, improve communication, save time, and support great content.
Article - Kate Kiefer Lee - September 24, 2013 - 1 Comments
Lighting up High Times for the Web
A successful redesign of an iconic marijuana magazine website requires a design and development balancing act.
Article - Heath Beckett - September 5, 2013 - 2 Comments
Three Lessons Learned Doing Content Strategy for a Startup
A gig with a startup teaches a seasoned content strategist the real difference between web writing and UX writing.
Article - Ben Barone-Nugent - September 4, 2013 - 2 Comments