Categories: Psychology and Human Behavior, Susan Weinschenk

Why do people decide to buy a product online? Register at your Web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision making, and neuroscience to the design of Web sites. You will learn the unconscious ...

Resource - Susan Weinschenk - March 06, 2012 - 0 comments - 0 attachments

We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard ...

Resource - Susan Weinschenk - December 31, 1969 - 1 comment - 0 attachments