Categories: Psychology and Human Behavior, Dan Ariely
- Predictably Irrational: The Hidden Forces That Shape Our Decisions
Through a series of illuminating experiments, MIT behavioral economist Dan Ariely refutes the assumption that we behave in fundamentally rational ways. Blending common experience with groundbreaking research, Predictably Irrational explains how expe ...
Resource - Dan Ariely - September 14, 2012 - 0 comments - 0 attachments