UX Magazine

Defining and Informing the Complex Field of User Experience (UX)
May 18, 2012

Think Outside the Country: A One-Day Seminar on Web Globalization



Web globalization isn't just about expanding into new countries; many companies now must support additional languages within their domestic markets. This seminar will teach you how web globalization works - the terminology, the tools, and the workflows. You'll also learn, through numerous real-world examples, what companies do the best job at web globalization - and why. From strategy to design and execution, this course will give you an end-to-end understanding of website globalization. And it will also help you understand how to leverage social networks and mobile platforms.

Target Audience

This seminar is designed for marketers, copywriters, designers, developers - anyone who understands the importance of web globalization but is unsure about best practices, workflows, and vendors.

Knowledge Required

All that is required is a broad understanding for how websites function and an enthusiasm for adapting these websites for users around the world. No programming skills are required.


Web globalization is an exciting journey; this seminar will give you the training you need to successfully navigate the many challenges and questions you encounter along the way.



San Francisco State University downtown campus San Francisco, California
United States


May 18, 2012


The Localization Institute



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