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Shlomo Goltz

Interaction Designer | Hearsay Social

Shlomo “Mo” Goltz is an interaction designer and user researcher at Hearsay Social. Here he crafts experiences that enable those in the financial sector to develop, maintain, and enrich relationships with customers via social media. Shlomo combines qualitative and quantitative research-based methodologies to inform his design process, with a focus on creating enterprise software that feels as delightful to use as consumer products.

Looking at personas, goals, and scenarios relative to the characters, plot, and objectives of a novel or movie can help designers avoid self-referential thinking.

Article by Shlomo Goltz
Share:Persona Power
5 min read
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A divisive tool among practitioners, personas can bring the perspective of your end users into the design process and help build consensus among stakeholders.

Article by Shlomo Goltz
Share:Persona Grata
6 min read
persona-grata-small

Did you know UX Magazine hosts the most popular podcast about conversational AI?

Listen to Invisible Machines

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