RJ Owen is a senior developer at EffectiveUI. RJ was the lead developer on projects for Dow Jones, Random House and the Discovery Channel and contributed to eBay Desktop and the Adobe Video Workshop. In late 2007, RJ was featured on the Scoble show discussing RIA development and is passionate about the way that software affects and can improve people's lives. He is certified as an Adobe Community expert in Flex and co-authored the O'Reilly shortcut "Flex 3 Early Evaluator." RJ runs a flex blog called "A Better Experience" and is a regular blogger on the O'Reilly InsideRIA blog.