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Graham Ericksen's picture

Graham Ericksen

Director of Strategy and Innovation , Modus Associates
Expertise: Accessibility, Analytics and Tracking, Business UX Leaders, Business Value and ROI, Content and Copy, E-commerce, Form design, Gaming, Heuristics, Information Design and Architecture, Marketing and Brand, Mobile Technology, Nomenclature, Personas, Product design, Simplicity, Strategy, The Business of UX, Usability, Wireframes

BIO

Graham is a digital strategist and user experience expert with over 14 years of experience advising leading organizations on how to simplify their products and processes to make them more accessible, compelling, and profitable. 

Prior to joining Modus, Graham was the Creative Director of Content and IA at Sullivan, where he developed award-winning work for Schwab, MetLife, Fidelity, Ameriprise, and Disney. He was also the Director of Customer Experience at JP Morgan Chase, and Senior Information Architect and Writer at Siegel & Gale.

Graham writes and lectures extensively. He teaches a seminar entitled “Write Gooder” to students and communications professionals, and his articles have appeared in many publications, including Booz Allen’s Strategy and Business.

ON THE WEB

Website: http://modusassociates.com/
Twitter: http://twitter.com/#!/ericksengraham
LinkedIn: http://www.linkedin.com/profile/view?id=3763939&locale=en_US&trk=tab_pro

Articles By This Author

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