Frank Garofalo is a user experience architect living in Kansas City. Currently, he has two roles, one running his own company Cyber View, an online media and interactive solutions agency, and second as a User Experience Developer for Garmin International. He started designing and building web sites in 1999. Frank has a Master of Science in Computer Graphics Technology with a specialization in qualitative research for interactive multimedia from Purdue University. His passion lies in producing quality experiences for users by combining creative designs and functional development to achieve a balance of information architecture. You can follow him on Twitter @fgarofalo.