Danny Bluestone is the founder and CEO of Cyber-Duck Ltd, the U.K.'s leading digital agency in the fields of user experience, SaaS, marketing, and apps. His entrepreneurial spirit has led to the company’s rapid growth since 2005 and to its current status as an award-winning innovator at the forefront of UX and technology. Cyber-Duck works with over 100 international clients including the EU Commission, Aston Martin, Maxinutrition, Imperial Tobacco, NordicBet, BAM, Jewson, and Arsenal FC. Danny is a frequent speaker at both academic and industry events. He has addressed audiences at Ad:Tech London, CIMCIG, Internet World, Tobii Eye Tracking Conference, and Figaro Digital, and is a blogger for PostDesk and the British Interactive Media Association (BIMA). He provides both strategic counsel with a hands-on approach, enabling customers to leverage best-in-class digital practice to maximize their business.